The Story of Mashru and Himroo: India’s Woven Wonders 

Imagine a fabric that has the lustrous shine of silk on the outside but the soft, breathable comfort of cotton on the inside. This is the magic of Mashru. Now, picture a fabric so intricately woven that it looks like a rich brocade, carrying patterns inspired by ancient caves and Persian art. That is the splendor… Continue reading The Story of Mashru and Himroo: India’s Woven Wonders 

Golden Threads of Heritage: A Complete Guide to Zari Work 

Have you ever looked at a bridal lehenga and wondered what makes it shine so brilliantly? It isn’t just the fabric or the color; it is often the intricate, metallic embroidery that catches the light. This art of weaving gold and silver threads into fabric is known as Zari Work.  For centuries, Zari work has been the symbol… Continue reading Golden Threads of Heritage: A Complete Guide to Zari Work 

Suggi Habba: Celebrating Karnataka’s Harvest with Tradition and Style

As the crisp winter air begins to settle and the sun starts its northward journey, the state of Karnataka gears up for one of its most vibrant celebrations: Suggi Habba. Known elsewhere in India as Makar Sankranti, Pongal, or Lohri, Suggi Habba is a festival that pays homage to the land, the sun, and the… Continue reading Suggi Habba: Celebrating Karnataka’s Harvest with Tradition and Style

What is a Statement Necklace? The Ultimate Guide to Elevating Your Style

We have all been there: staring at an outfit that feels almost complete but is missing that final “wow” factor. It’s the little black dress that feels a bit too plain or the crisp white shirt that needs a touch of personality. Enter the statement necklace. Bold, eye-catching, and undeniably chic, this single accessory has… Continue reading What is a Statement Necklace? The Ultimate Guide to Elevating Your Style

The Timeless Saree: From India’s Heritage to Aza’s Edit of Modern Trending Drapes

Indus Origins   Classical India  Vedic references and ancient sculptures reveal saree drapes similar to the nivi style we know today. The traditional kachcha drape, still seen across regions, reflects this era’s continuity.  Mughal Influence  The Mughal courts elevated the saree into luxury fashion. Rich silks, brocades and intricate embroidery techniques like zardozi and tanchoi flourished, creating iconic traditions such as Banarasi, Paithani and Patola.  Colonial Shift  British rule… Continue reading The Timeless Saree: From India’s Heritage to Aza’s Edit of Modern Trending Drapes

How Priyanka Chopra Jonas Became a Global Fashion Icon

To call Priyanka Chopra Jonas unstoppable feels almost insufficient. The actor, singer, producer, global ambassador and mum straddles glamorous red carpets, high-powered shoots, film sets and international runways with enviable ease. And with every city she conquers, her wardrobe evolves to mirror her ambition, confidence and power.  Priyanka Chopra: Fashion Moments That Defined a Global Icon A… Continue reading How Priyanka Chopra Jonas Became a Global Fashion Icon

Mirror Work: India’s Dazzling Embroidery 

Imagine a piece of clothing that sparkles not just with thread, but with tiny, captured pieces of light. This is the magic of Mirror Work, a beloved and ancient craft from India that turns fabric into a dazzling spectacle. Known as Shisha embroidery, this art form involves stitching tiny mirrors onto cloth, creating patterns that glitter and dance… Continue reading Mirror Work: India’s Dazzling Embroidery 

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