Why Desi Maximalism Is the Bold Fashion Mood of the Year
Forget beige. Ditch the "clean girl" aesthetic. We are entering an era where more is definitely more, and honestly? It’s about time.
If you’ve been scrolling through your feed lately, you’ve probably noticed a shift. The muted tones of Western minimalism are taking a backseat to something louder, prouder, and infinitely more vibrant: Desi Maximalism.
This isn't just a fleeting trend we picked up from TikTok. For us, maximalism isn't a costume - it's our culture. It’s the riot of colors at a wedding, the clinking of stacked bangles, and the unapologetic glamour of 90s Bollywood. Desi Maximalism is a reclamation of our heritage, remixed for the modern cool girl who isn't afraid to take up space.
The 90s: Where It All Began
Let’s be real: if you grew up anywhere near Bollywood movies, Des...