Fashion

A white kurti is that one piece you reach for again and again. It looks fresh in summers, calm in crowded spaces and elegant in every photo. You can wear it to the office, brunch, a family dinner or even a small festive gathering without feeling over or under-dressed. That is why so many women search for smart ideas on how to style white kurti in different ways. At Rain & Rainbow, our cotton-first indian kurtis online are designed exactly for this. Soft fabric, thoughtful prints and flattering cuts make each white kurti easy to repeat with a new twist every time. If you love simple, graceful ethnic wear for women, this guide gives you 10 elegant, practical ways to style your white kurti for real Indian days. 10 Elegant Ways to Style a White Kurti White looks simple at first glance, but...

Some outfits feel “trendy,” others feel “timeless.” Anarkali belongs to the second group. Even today, when you swirl in an anarkali, it instantly feels regal, feminine and full of old-world charm. That is why the history behind traditional anarkali dresses is so fascinating. From old Mughal courts to Bollywood films and now to everyday ethnic wear, the Anarkali has travelled through time, cultures and trends without losing its grace. At Rain & Rainbow, we love this journey and reimagine it in soft, wearable anarkali kurtas online that suit real Indian days and celebrations. Let us walk through where this silhouette came from, how it evolved and how you can enjoy it today as one of the most loved traditional dresses for women. Who Was Anarkali? Legend, Folklore And Mughal Courts The nam...

Celebrate Women's Day: An Occasion to Inspire All Women by Honouring Their Uniqueness, Confidence, & Daily Strength! The Asrumo Women’s Day Collection has been created for the thoughtful woman who takes her time to determine her style, what to wear, and how to feel comfortable, and still has an elegance about her. At Asrumo, grace is evident in a woman when she can put on whatever clothing she wants, it fits into her lifestyle, and she wears it comfortably with ease. Our collection reflects that thought process and offers you designs that incorporate ease, quality craftsmanship, and timelessness. Let’s explore the styles that define this celebration. ...

The New Year is marked by fresh starts, family reunions, and celebrations that continue long after the night has fallen. It’s that time of year to dress with purpose, to select clothes that are celebratory, but that also allow you to make the most of every second. When it comes to New Year party dresses, ethnic wear is brimming with potential ideas that perfectly combine the traditional with contemporary design. Whatever your dinner party plans are, having an outfit that makes you look and feel great will definitely help you stroll into the New Year with confidence. Here is a fuss-free guide to festive ethnic looks that you can choose from based on the type of New Year celebration you are attending.   Choosing the Right Ethnic Outfit for New Year Celebrations Before selecting your outfi...

Pondicherry is warm, breezy, and a little humid. You walk more than you expect, pause for cafés, and click photos at every pastel corner. Your outfits should breathe, move, and still look polished.  Cotton-first dressing does all three. It stays cool, dries faster, and looks fresh in pictures. In this guide, Rain & Rainbow maps Pondicherry’s best spots and what to wear in Pondicherry, so packing is easy and every look works on the go. What to Wear in White Town and the French Quarter in Pondicherry?                           In White Town and the French Quarter, you’ll wander along Goubert Avenue, pause at Aayi Mandapam, drift through Vysial Street and Rue Dumas, and slip into café lanes and art galleries. The light is soft, the walls are pastel, and humidity is real, so cotton-first ...

Christmas is the time for warmth and experiences wrapped up in clothes that look as special as the occasion. Whether it's cosy family days or festive dinners and evening parties, your Christmas outfit needs to be the perfect combination of comfort and style. The key to any winter outfit during this period is to have a thoughtful layering with warm and heavy fabrics, and colors that express how happy you are this time of the year. SHREE's winter range is a beautiful amalgamation of classic ethnic silhouettes with winter's suitable materials, ensuring that you can dress up festive without sweating it out. Are you struggling with what to wear this Christmas? Here are five Christmas outfit combos that are a perfect mix of style, comfort, and seasonal vogue.   1.      Velvet Kurti with Straight...

Jaipur is one of those royal and beautiful cities that surprises visitors in the best way. Everything looks colourful and grand. The forts are huge, the markets are lively, and the evenings feel calm and magical. But one thing many tourists do not expect is how much walking and moving the city involves. One day in Jaipur can include fort steps in the sun, crowded bazaars, quiet cafés, and breezy sunset points. That is why choosing the right clothes really matters. The goal is not just to look good. The goal is to stay comfortable, feel confident, and enjoy the trip to Jaipur without worrying about your outfit. If you are searching for what to wear in Jaipur, this guide here by Rain and Rainbow will make things easy. Read on to find the list of places you can visit in Jaipur and what you ca...

As the seasons change, so do your wardrobes, and what better way to welcome the new than with a little retail therapy? At SHREE – She is Special, we’re gearing up for something exciting: our End of Season Sale 2025 is almost here, and it’s going to be bigger and better than ever. Whether you're someone who loves a good deal or simply enjoys discovering beautiful ethnic pieces, this is your moment.   What’s So Special About EOSS at SHREE? At SHREE, we believe every woman deserves to feel confident in what she wears, without breaking the bank. That’s why our EOSS sale is thoughtfully curated to bring you some of our most loved ethnic styles at special seasonal prices. This isn't just a clearance, it’s a chance to explore our vibrant collections, discover new favourites, and refresh your ward...

New Year's Eve is a great night to show off your style, whether you want to glitter, keep it basic, or try something altogether new. Western wear is an excellent choice because it is comfy, easy to style, and quickly makes you appear put together. From delicate embroidered gowns to quirky co-ord sets and chic floral prints, there's something for every occasion, whether it's a quiet gathering or a vibrant party. In this guide, we'll look at western wear ideas that are beautiful, festive, and easy to pull off this New Year. Why Western wear is perfect for NYE Western outfits are a lifesaver when you want to look put together without over...

Ramadan is a period of peace, reflection, family, and deep routine. As the month draws near, selecting the appropriate Ramadan outfit becomes equally crucial as planning your daily routine and meals. Wearing appropriate clothes not only makes you feel confident and modest during prayers and events, but it also keeps you comfortable during extended periods of fasting. In 2026, women are leaning towards breathable fabrics, soft colours, and silhouettes that feel effortless yet elegant. This guide provides you with the most practical and stylish outfit ideas, enabling you to create a wardrobe that feels beautiful, festive, and effortless to wear. ...