We know what excites you the most about the holiday season; it’s the holiday shopping. Even better when you are scoring your designer steals at up to 70% off live now. The White Friday sale has officially arrived at Aza Fashions. There’s not only an endless amount of luxury clothing, accessories, jewellery, bags and footwear to dig through virtually, but there’s real urgency to act fast because it is a limited-time offer.
But hold on, navigating the best White Friday deals is a difficult task too. So, we are here to help guide you through. Up for grabs are wardrobe essentials, must-have winter-wedding staples and seasonal favourites from the top designers of India.
And there’s more: this year, an exciting lineup of designers is on sale in the Middle East for the very first time, including Babita Malkani, Soup by Sougat Paul, Jubinav Chadha, Amyra, Amaltas Couture, Anaar, and more.
This Season’s Biggest Deals Are Live — Don’t Miss Out
Prepare to be swept away by our most anticipated event of the season. The White Friday Sale brings you up to 70% off on India’s biggest designer collections, now available exclusively for fashion lovers in the UAE.

From luxurious winter looks to statement-making party outfits, this is the perfect moment to upgrade your wardrobe. With complimentary gifts on every purchase, now is the right time to secure the winter and celebration essentials you’ve been eyeing with our White Friday Sale.
Shop by Price: Luxury for Every Budget
Luxury should be effortless and accessible. That’s why we’ve curated our White Friday selections by price, making it easy for shoppers across UAE to find designer outfits that match their budget and style. Whether you’re searching for a chic statement piece for upcoming soirées or a premium ensemble for winter celebrations, you’ll discover everything at Aza’s White Friday Sale, all at irresistible prices.
For US & International Shoppers:
- Under $119: Explore a fantastic range of stylish outfits.
- Under $289: Find the perfect look for your next event.
- Under $459: Invest in timeless elegance and high-fashion designs
Shop By Trends: This Season’s Most-Coveted Fashion Trends
This season was witness to some of the hottest trends brought in by the fashion weeks happening across the globe. And guess what? We were able to catch up with all the trends that are going rounds digitally. Give a seasonal afresh to your wardrobe with our carefully curated picks in White Friday Sale that deserve all the love.
Party Perfect: Celebration Ready Picks at Upto 60% Off

The Party-Perfect Edit is your go-to lineup for every celebration this season and the best part is, it’s all now at up to 60% off. For women, expect a mix of chic and cute dresses, tailored pant suits, statement tops, and effortless jumpsuits. For men, the curation includes refined pant sets that blend contemporary style with festive flair.
Showcasing designer creations from Cin Cin, Kalista, Mandira Wirk Resort, Ritu Kumar, Paulmi and Harsh, and Saksha and Kinni, this edit from our White Friday sales UAE brings together pieces that are polished, versatile, and undeniably party-ready.
Winter Wedding Wardrobe: Cold Season Couture at Upto 80% Off
The Winter Wedding Wardrobe brings together everything you need for a season full of celebrations from top designers ranging from Masaba, Devnaagri, Masumi Mewawalla to Archana Kochhar, Amaltas Couture and more.

For women, the edit features elegant kurta sets, festive lehengas, and timeless sarees For men, the curation highlights classic sherwanis that balance tradition with modern refinement. Whether you’re attending a daytime ceremony or a cozy winter soirée, this wardrobe has a look for every moment.
Vacation Essentials: Resort Ready Styles at Upto 70% Off

The Vacation Essentials edit is a mix of breezy, feel-good styles perfect for sunlit getaways and laid-back escapes. The curation features flowy dresses, relaxed pant sets, easy kaftans, chic jumpsuits, and playful skirt sets; almost everything you need to pack light and look effortlessly put together.
Discover designer pieces from Jade by Ashima, Neha Khullar, Saksha and Kinni, Quench A Thirst, and more, offering a blend of comfort, colour, and carefree charm.
Jewel Tones: Effortless Draped Glam at Upto 30% Off
The Jewel Tones edit celebrates the richness of deep, luxurious colours, think emerald, ruby, sapphire, and amethyst, brought to life across a stunning range of silhouettes and accessories at upto 35% off. For women, the curation spans sarees, kurta sets, lehengas, gowns, jumpsuits, kaftans, dresses, skirt sets, and pant sets, offering a vibrant mix of styles for every celebration and mood. Men can explore kurta sets, Nehru jackets and short kurtas in vibrant tones.

To complete the look, the edit extends into accessories with handbags, footwear, jewellery sets, earrings, necklaces, bangles, rings, bracelets, passas, and maangtikkas, letting every outfit shine with the perfect finishing touch.
Pre-Draped Elegance: Effortless Draped Glam at Upto 75% Off

The Pre-Draped Elegance edit brings you contemporary saree creations at up to 75% off from designers like Ahi Clothing, Basanti – Kapde Aur Koffee, Dajwaree, Diyarajvvir, and more. Each piece is known for its innovative cuts, lightweight fabrics, and celebration-ready detailing and is perfect for days when you want the charm of a saree without the drape time.
Printed Perfection Bold Artistic Prints at Upto 40% Off
The Print Perfection edit celebrates colour, pattern, and personality with styles for men, women, and kids, all at up to 40% off. From vibrant festive looks to easy everyday silhouettes, this curation brings together refreshing prints that stand out effortlessly.

Discover designer creations from Kalista, Kapraaha, Kiyoraah, Lil Angels, Soniya G, and Fayon Kids, offering everything from coordinated sets and dresses to kurta sets and playful kids’ wear.
Last-Minute Looks: Ready to Ship
When plans come up unexpectedly, style shouldn’t take a back seat. Our Ready to Ship collection from our White Friday sales UAE is designed for spontaneous celebrations, urgent events, and last-minute wedding invites. Discover stunning outfits that dispatch within 24 hours, so you’re always event-ready, plus enjoy irresistible savings with up to 80% off.
First-Ever on Sale: Exclusive Designer Debuts
Be the first to own the newest and most coveted collections to ever go on sale at Aza Fashions. These designer debuts arrive with special introductory discounts, giving you an exclusive opportunity to shop sought-after labels before anyone else — at prices you won’t see again.
- Soup by Sougat Paul: Up to 40% off
- Babita Malkani: Up to 65% off
- Richa Jaisinghani Label: Flat 10% off
- Zosia: Up to 60% off
- Bannhi By Priyanka Rathore: Up to 50% off
- Afriya: Flat 10% off
- Jubinav Chadha: Flat 20% off
- Sica Jewellery: Flat 25% off
- Amyra: Up to 20% off
- Ahi Clothing: Up to 50% off
- Amaltas Couture: Up to 30% off
- Anaar: Up to 50% off
Unmissable Deals: Final Clearance
This is your last chance to score the styles everyone loves at their lowest prices yet. Our clearance sale brings jaw-dropping steals with up to 80% off, featuring designer outfits that won’t be restocked again. Quantities are extremely limited — shop now before they’re gone for good.
Shop by Category — Everything You Love, Sorted
Finding the right look gets easier when everything is neatly sorted for you. From everyday essentials to standout pieces, each category brings together styles that fit your life perfectly. The best part? You enjoy Flash Sale on top designers starting 21st November.

Playful Dresses: Fun, Flirty and Romantic Dresses at up to 60% off
From bright prints to flattering cuts, our Playful Dresses edit is made for days when you want comfort without compromising style.
Experience a curate of fun and easy-going dresses at up to 60% off from designers like Balance by Rohit Bal, Cin Cin, Deme by Gabriella, Dressfolk, Eli Bitton, ITRH, Gauri & Nainika, and more. Whether it’s brunch plans, a holiday getaway, or a casual evening out, each piece adds a carefree spark that’s perfect for the moment.
Effortless Tops: Style, Without Effort at Up to 70% Off
Presenting our Effortless Tops edit that brings together styles that feel relaxed yet unmistakably polished. Check out fluid drapes, bold prints and modern cuts from from Amit Aggarwal, Angry Owl, Koai, Masaba, Rohit Gandhi + Rahul Khanna and more.

Pair these fuss-styles with your favourite bottom wear and you are all set for casual outings, last-minute plants and busy workdays.

Opulent Lehengas: Timeless Festive Pieces at Up To 75% Off
Designed for your wedding and every other celebratory moment that is close to your heart, our Opulent Lehengas curate is a combination of rich craftsmanship, luxe fabrics and statement-making silhouettes.
Regal Menswear: Dapper Indian Picks at Up to 80% Off
The Regal Menswear curate is designed to bring along unmistakable charm for your special moments. Featuring timeless silhouettes and bespoke festive pieces at 80% off, this edit showcases contemporary creations and classic pieces from S&N Shantnu and Nikhil, Rohit Bal, Nautanky, Philocaly, Manish Nagdeo and more.

Check out limited time offers on structured bandhgalas, tailored kurtas, and sophisticated sherwanis.

Finishing Touches: Standout Accessories at Up to 60% Off
Elevate your look with our curation of standout jewellery pieces and exquisite accessories ranging from handbags to footwear, belts and more. The Finishing Touches edit brings together the accents that elevate every outfit from 5Elements, The Clutch Story, AMPM, Heel Your Soles, NOIB, The Tan Clan, and more.
Get ready to tie your together with effortless charm disguised as elegant bracelets, earrings, potli bags, clutches, belts, heels, flats and more.
Cute Kids Wear: Adorable Styles at Up to 10% Off
The Cute Kidswear edit brings together playful, comfortable, and celebration-ready outfits at 10% off. Featuring charming pieces from Fayon Kids, BYB Premium, Petite Pomme, Nikasha, Mr. Brat, Lil Angels, and more, this curation captures colour, comfort, and personality in every stitch. From festive sets to everyday favourites, each piece is designed to keep little ones looking cute and feeling comfortable through every moment.

Unwrap Luxury: The Designer Gifting Edit
The season of giving is here, and what better gift than the gift of style? Explore our Gifting Edition for curated presents that are sure to delight your loved ones. With up to 55% off, you can find something special for everyone on your list.
From statement-making lehengas and dresses to must-have accessories and unique gifts, Aza Fashions’ White Friday Sale truly has something for everyone. Don’t miss your chance to shine at every celebration, elevate your personal style, and share the joy of fashion with loved ones—all while enjoying unbeatable savings.
Ready to celebrate in style? Shop the Black Friday Sale at Aza Fashions now!
The post The White Friday Sale Is Live: Your Best Chance to Shop Wedding & Party Essentials at Up to 70% Off appeared first on Aza Editorials.